Strawberry Shortcake x ColourPop
Package Design
Strawberry Shortcake
x ColourPop
ColourPop is a makeup brand based in L.A. focused on producing wallet-friendly and “fur-baby” friendly makeup. Besides maintaining their original makeup lines, ColourPop collaborated with different pop-culture brands such as Barbie, Disney, Harry Potter, Hello Kitty, and Sailor Moon. These collaborations focus on fun packaging design for makeup projects inspired by everyone’s favorite characters!
The project goal was to create a makeup collection as if Strawberry Shortcake and ColourPop collaborated.
Design Skills:
Package Design
Visual System
Design Decisions
Logo Lockup
Strawberry Shortcake and Friends: Illustrated patterns
created for existing characters
Strawberry Shortcake
Huckleberry Pie
Orange Blossom
Lemon Meringue
Angel Cake
Peach Blush